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Home Innovation

Heat Protectants That Will Save Your Hair From Getting Fried – E! Online

by Riah Marton
in Innovation
Heat Protectants That Will Save Your Hair From Getting Fried – E! Online
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The products featured in this article are from brands available in NBCUniversal Checkout. E! makes a commission on purchases.

We all love switching up the look of our natural hair —some days it’s effortless curls, while other days call for sleek, pin-straight strands or voluminous waves. But here’s the catch: without proper heat protection, you could be unintentionally frying your hair.

No matter if you’re using a blow dryer to create the perfect blowout before work, a hair straightener to keep those frizzy pieces in check, a curling wand for loose waves, or even a hot comb, your natural hair needs heat protection, or it will transform from healthy hair into damaged hair.

Experts say excessive heat, such as heat styling, can damage your hair shaft and lead to dryness, rough surface texture, decreased color and luster, and increased stiffness, brittleness, and hair breakage. Yikes!

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Riah Marton

Riah Marton

I'm Riah Marton, a dynamic journalist for Forbes40under40. I specialize in profiling emerging leaders and innovators, bringing their stories to life with compelling storytelling and keen analysis. I am dedicated to spotlighting tomorrow's influential figures.

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