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Epic Games says Apple blocked ‘Fortnite’ in U.S. app store

by Riah Marton
in Technology
Epic Games says Apple blocked ‘Fortnite’ in U.S. app store
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Epic Games on Friday said that its popular game “Fortnite” will be offline on Apple devices because the iPhone maker blocked its recent app update.

The dispute comes just weeks after Epic Games and other app developers cheered a judge’s ruling that limited the commissions that Apple makes through third party apps distributed through its app store.

Apple received a scathing rebuke from U.S. District Judge Yvonne Gonzalez Rogers, who sided with Epic Games, which alleged that the Cupertino, Calif., tech giant ran afoul of an order she issued in 2021 after finding the company engaged in anticompetitive behavior.

Under the ruling, Apple can’t collect commissions on purchases U.S. customers make through links inside iPhone apps that direct them to outside websites. Developers, which make money by selling digital goods and services via their apps and games, want to avoid giving Apple a cut of their revenue by sending customers to other websites.

“That [Apple] thought this court would tolerate such insubordination was a gross miscalculation,” the judge wrote in her ruling.

Many developers applauded the court’s ruling, which limits what they call the Apple tax, and said they would pass on the savings to customers.

Epic Games’ Chief Executive Tim Sweeney earlier this month said “Fornite” would return to the App Store in the U.S. and possibly worldwide if Apple extends “the court’s friction free, Apple tax-free framework” globally. But on Friday, the “Fortnite” X account said that Apple blocked its submission.

“Now, sadly, Fortnite on iOS will be offline worldwide until Apple unblocks it,” the account posted. Epic Games did not return requests for further comment.

Apple said on Friday that it asked that “Epic Sweden resubmit the app update without including the U.S. storefront of the App Store so as not to impact Fortnite in other geographies.”

“We did not take any action to remove the live version of Fortnite from alternative distribution marketplaces,” Apple said in a statement.

Rob Enderle, principal analyst with advisory services firm Enderle Group, said the recent ruling applies to the U.S. and Apple wants to retain the rest of its control worldwide. Apple makes significant money through apps.

“Apple is using their … strength to prevent ‘Fortnite’ from benefiting globally from their core win,” Enderle said.

Epic Games filed its lawsuit against Apple in 2020. “Fornite” generates revenue by letting people buy digital goods, such as “skins,” in the game, and Epic wanted to let users buy items outside the Apple system to avoid the company’s commission.

While the judge ruled that Apple did not have a monopoly in the mobile gaming market, the court ordered Apple to let app developers put links in its apps so customers could make outside purchases and bypass the company’s commission fee. Apple, however, defied the order, the court said.

Apple limited the ways that developers could communicate with its customers about out-of-app purchases and used wording that discouraged users from clicking on those links, the judge wrote. Apple would charge a commission fee for any goods or services purchased within seven days of a consumer clicking on a link that took them out of the app, the ruling said.

Apple is appealing the ruling and has said it strongly disagreed with the judge’s decision.

Tags: AppAppleblockedCommissionCompanyCourtCustomerDeveloperdigital goodEpicEpic GamesFortniteGamesiphone appJudgeLinkpopular gamerulingStoreU.S.u.s. app store
Riah Marton

Riah Marton

I'm Riah Marton, a dynamic journalist for Forbes40under40. I specialize in profiling emerging leaders and innovators, bringing their stories to life with compelling storytelling and keen analysis. I am dedicated to spotlighting tomorrow's influential figures.

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