THE holding company of retail investor platform ShareInvestor, Shareinvestor.com, announced on Thursday (Apr 11) that it has rebranded to AlphaInvest with a new logo and tagline.
The group said that its name change, which took effect on Mar 8, reflects its evolution beyond its original market data business.
“Our key challenges now are to serve the next generation of younger investors, and to expand into new asset classes. This goes hand in hand with growing our investor relations advisory services to enable corporates to engage meaningfully with investors,” said chief executive Christopher Lee.
The group said going beyond traditional equities-based products and services is a key opportunity.
AlphaInvest intends to expand to other asset classes such as currencies, commodities and digital assets – including non-fungible tokens and cryptocurrencies – by collaborating with partners in these areas.
AlphaInvest hopes to broaden its current reach of 300,000 retail investors and client base of 700 publicly listed companies. It aims to serve growing investing communities in Malaysia, Indonesia and Thailand.
Following the rebranding, AlphaInvest’s subsidiaries in Singapore, Malaysia, Indonesia, as well as its associate in Thailand, will retain the ShareInvestor name, as will its trademarked Shareinvestor.com market data portal and other product brands.
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In 2023, ShareInvestor acquired and merged with social media startup InvestingNote in a deal that valued the combined entity at S$30 million.
This enabled the company to expand its market data and investor education segments to Thailand and Indonesia, as reported by The Business Times.
The group added that it plans to enhance the functions, features and data elements of its market data portal over the coming months as part of its 25th anniversary.