Council

Council Post: 12 Entrepreneurs Share What Inspires Them To Be Better Leaders
While some people may be naturally inclined toward leadership roles, no one is born a perfect leader. The ability to inspire, motivate and guide a team of people is...
Council Post: Nine Elements Of A Successful Facebook Ad Campaign
With so many companies competing for consumers' attention on social media, creating compelling, unique advertising campaigns is a great way to stand out. On Facebook in particular, there are...
Council Post: The Science Of Attention And Why It Matters To Your Business
By Vlad Gozman, a serial entrepreneur and the founder & CEO of involve.me. Follow @vladgozman on Twitter. getty It seems like everywhere you look, someone is trying to get...
Council Post: How To Fine-Tune Your Checkout Page
By John Brackett, founder of Smash Balloon. Smash Balloon provides social media feed plug-ins for WordPress. getty Are you tired of losing customers on your checkout page? If so,...
Council Post: Five Ways To Stand Out From Your Competitors
By Chris Christoff, co-founder of MonsterInsights, a leading WordPress plug-in for Google Analytics. getty Are you interested in growing your small business but struggling to succeed due to an...
Council Post: 10 Strategies To Ramp Up Positive Publicity For Your New Business
One of the biggest challenges of getting a new business off the ground is gaining traction in your target market. Building awareness requires an effective public relations strategy that...
Council Post: Part 1: Four Challenges Of Immigrant Entrepreneurs In Canada And How To Overcome Them
By Feruza Djamalova, co-founder and senior business immigration lawyer of Sobirovs Law Firm. getty Entrepreneurs are a powerful force driving innovation and economic growth. They take risks, create jobs...
Council Post: How Anyone Can Become A Thought Leader In Their Industry
By Candice Georgiadis, social media influencer and founder of Digital Day Inc, a social media and marketing agency in California. getty If you’re a thought leader, then you know...
Council Post: Software-As-A-Service Businesses Should Have A Podcast
By Alexandru Stan, serial entrepreneur, CEO of Tekpon, a one-stop platform for all software needs. getty Nowadays, content is a must-have element that you should put into your strategy...
Council Post: 10 Areas To Dedicate The Bulk Of Your Social Media Budget To (And Why)
When it comes to social media marketing, much of it can be done on a limited budget—or sometimes even for free. It costs nothing to create an account and...