Media

6 Ways to Get More Value Out of Your Earned Media Coverage
Opinions expressed by Entrepreneur contributors are their own. Often when I help clients earn media coverage by pitching stories to journalists, they are, of course, initially happy and even...
5 Things All Successful and Profitable Media Productions Need
Opinions expressed by Entrepreneur contributors are their own. Great television shows and films have staying power, which means they capture and keep the viewers' attention and often motivate them...
10 Tools for Successful Guest Posting, Media Outreach and Blogger Outreach
Opinions expressed by Entrepreneur contributors are their own. In today's digital landscape, it's more important than ever to have effective tools and strategies in place to help you manage...
What is Paid Media?
Opinions expressed by Entrepreneur contributors are their own. Never before have brands had a greater choice of channels to reach their audiences. The advent of online publications and social...
What is the Value of Earned Media?
Opinions expressed by Entrepreneur contributors are their own. The digital transformation of the media landscape has changed how brands connect to consumers. Where audiences were previously limited to a...
Having Trouble Getting Verified on Social Media? Try These Steps
Opinions expressed by Entrepreneur contributors are their own. Social media's highly coveted and symbolic blue checkmark has become increasingly important for entrepreneurs. That little blue checkmark gives you instant...
How to Never Run Out of Social Media Content for Your B2B SaaS Brand
Opinions expressed by Entrepreneur contributors are their own. Social media is the ultimate playing field for content marketing for B2B SaaS brands. But to excel on social media, you...
Elon Musk: People ‘Should Spend Less Time on Social Media’
Elon Musk bought Twitter in October for $44 billion. That doesn't mean he is confident that social media is good. NurPhoto | Getty Images In a response posted early...
Council Post: Where’s Your Marketing Dollar Best Spent? It’s Not Social Media, Email Or TV
By Tommy Mello, owner A1 Garage Doors, a $100M+ home service business. Sharing what I've learned to help other entrepreneurs scale. getty When I started my garage door company,...
3 Ways to Fuel Your Digital Media Growth in 2023
Opinions expressed by Entrepreneur contributors are their own. In light of recent shakeups at tech companies, a possible looming recession and enduring inflation, it's never been more important for...