research
Want to Improve Employee Performance? What New Research Suggests May Surprise You. | Entrepreneur
3. Ditch burnout culture in favor of work-life fit Though not the top concern, employees still report burnout drivers — inflexible, longer work hours, and excessive workloads — as...
New Adobe Research: Consumers Expect Even Better Experiences When Economic Conditions Worsen
Readers of my articles will know by now that I love a good bit of research. This is for two reasons: One, I love discovering new insights into customer...
5 Questions to Ask Customers When Conducting Market Research | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. How many offers have you launched that didn't get a single buyer? I'd wager that this scenario has played out in...
The Power of Qualitative Research in Today’s Digital Landscape | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. 2020 was a turbulent year for most industries, including the qualitative research industry. Many brands and agencies that had previously relied...
How AI Is Transforming Market Research | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Qualitative research has become an integral part of market research in the past few decades. Businesses have recognized the value of...
How Tech-Based Market Research Helps Businesses Stay Ahead | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Consumer priorities are quickly changing with the possibility of a recession. Businesses will find it difficult to get away with sub-optimal...
Could ChatGPT Pose a Threat to Google’s Dominance in Search? | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Over the decades, Google has made a space in billions of people's lives worldwide as the go-to search engine to answer...
Upgrade to Real-Time Feedback with This Focus Group Style | Entrepreneur
Opinions expressed by Entrepreneur contributors are their own. Research is a crucial component of any successful business decision. One of its most popular and effective forms is focus groups,...
